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How to get recommended by Grok (UK, 2026)

A practical guide for UK business owners who want Grok to name them when customers ask for a recommendation.

Where Grok gets its answers

Grok (by xAI) builds local recommendations from live web search plus public posts on X.

The 7 steps that matter most for Grok

  1. State your trade, services and towns in plain text on your homepage and service pages.
  2. Add schema.org LocalBusiness (or your specific type) with address, phone, hours, areas served and services.
  3. Focus on a clear, crawlable website, a consistent X profile for your business, and listings on trusted UK sites.
  4. Use exactly the same business name, address and phone on your site, Google Business Profile, Bing Places, Yell, FreeIndex and other directories.
  5. Collect genuine reviews on Google and one or two other sites.
  6. Add an FAQ answering what customers ask (areas, prices, call-outs, booking).
  7. Test with real questions and re-test after changes.

See how often each assistant names UK small businesses in our 414-business study.

Other assistants

Prefer it done for you? Get recommended by AI · AI ranking for UK businesses

Frequently asked questions

How do I get my business recommended by Grok?

Grok relies on live web search plus public posts on X. Make your services and towns clear in plain text and schema.org, keep name/address/phone identical everywhere, and focus on a clear, crawlable website, a consistent X profile for your business, and listings on trusted UK sites. Then test with real customer questions.

Can I pay xAI to recommend my business?

No. Some assistants show clearly labelled ads next to answers, but you can't pay xAI to be named in Grok's own recommendation. That comes from the signals on this page.

How long until Grok recommends my business?

It varies: days for live-search answers, weeks for re-indexing. Re-test regularly because answers change.

How can I check if Grok recommends me?

Ask it 'Who are the best [trade] in [town]?' in a fresh chat, or run Get AI Picked's free check, which tests ChatGPT, Gemini, Perplexity and Claude at once.

Related UK AI visibility guides

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