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How to get recommended by Google Gemini (UK, 2026)

A practical guide for UK business owners who want Google Gemini to name them when customers ask for a recommendation.

Where Google Gemini gets its answers

Google Gemini (by Google) builds local recommendations from Google Search, Google Maps and your Google Business Profile.

The 7 steps that matter most for Google Gemini

  1. State your trade, services and towns in plain text on your homepage and service pages.
  2. Add schema.org LocalBusiness (or your specific type) with address, phone, hours, areas served and services.
  3. Focus on a complete, verified Google Business Profile, reviews, and Google Search Console indexing.
  4. Use exactly the same business name, address and phone on your site, Google Business Profile, Bing Places, Yell, FreeIndex and other directories.
  5. Collect genuine reviews on Google and one or two other sites.
  6. Add an FAQ answering what customers ask (areas, prices, call-outs, booking).
  7. Test with real questions and re-test after changes.

See how often each assistant names UK small businesses in our 414-business study.

Other assistants

Prefer it done for you? Get recommended by AI · AI ranking for UK businesses

Frequently asked questions

How do I get my business recommended by Google Gemini?

Google Gemini relies on Google Search, Google Maps and your Google Business Profile. Make your services and towns clear in plain text and schema.org, keep name/address/phone identical everywhere, and focus on a complete, verified Google Business Profile, reviews, and Google Search Console indexing. Then test with real customer questions.

Can I pay Google to recommend my business?

No. Google Gemini has no paid placement in its recommendations.

How long until Google Gemini recommends my business?

It varies: days for live-search answers, weeks for re-indexing. Re-test regularly because answers change.

How can I check if Google Gemini recommends me?

Ask it 'Who are the best [trade] in [town]?' in a fresh chat, or run Get AI Picked's free check, which tests ChatGPT, Gemini, Perplexity and Claude at once.

Related UK AI visibility guides

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